CREATIVE SOLUTION
Bliss helps people clear through stresses to find their unapologetic happiness. So we designed #ThisIsBliss to show just that.
TikTokers loved sharing things that caused self-doubt, and pushing them away in time with our original music.
People made over a million videos to join the challenge, amassing 6 billion views, and propelling Clear Genius to become Bliss’ #1 selling SKU.