Spreading joy. Connecting Brands to Culture. Driving Brand Love. Disrupting Digital. Beyond.

CONNECTING TO CULTURE.
DRIVING BRAND LOVE.

Movers+Shakers drives brand awareness and equity with Gen Z and Millennial audiences.


Spotlight on e.l.f. Beauty

e.l.f. has jumped from #8 to #1 favorite beauty brand among Gen Z, and experienced 20 consecutive quarters of sales growth.

E.L.F. - TIKTOK CHALLENGE

“The most influential campaign on TikTok.” - Adweek

E.L.F. x CHIPOTLE

The brand collaboration that broke the internet

E.L.F. ON BEREAL

The first beauty brand on BeReal

E.L.F. - TIKTOK MOVIE

First-ever movie crowd-sourced on TikTok


NETFLIX

Reinvented the movie trailer for TikTok

NEUTROGENA: SKINU

Multi-phase launch of the brand on TikTok

HASBRO - NERF

TikTok channel: 0 to 42k followers in first week

E.L.F. - NFT

A buzzy crypto-cosmetics collection

NEUTROGENA: HUTANO

A skin health campaign focused on BIPOC and darker skintones.

AMAZON FASHION

Spicing up the stay-at-home holidays

MADEWELL

A TikTok-first campaign with a custom song and epic influencer roster

E.L.F. RUNS ON DUNKIN’

A piping hot brand collaboration

MATCH.COM

Taking the stigma out of modern match-making

ESSENCE

Rewrote classic songs and unleashed creativity

DSW

You can never have #TooManyShoes

E.L.F. - HOLIDAY ALBUM

Topping the Billboard Charts!

WARNER BROS

Bringing an iconic rivalry to life

MATTEL - AMERICAN GIRL

Reaching moms & daughters on TikTok

NURSERY WATER

The relatable comedy of being a new parent

SKINEEZ - TIMES SQUARE

Capturing attention in the busiest intersection in the world

E.L.F. - REALITY SHOW

The first-ever TikTok-native reality show

MODOS

An explainer video that you’ll actually enjoy

WARNER BROS

Launching a film with viral buzz

TANOLOGIST

Influencer campaign that made product fly off shelves

LITTLE TIKES

A fresh take on a classic holiday carol

AMAZON PRIME

Amazon’s massively viral debut onto TikTok

FIRST ACT

A heart-warming new brand anthem, from the parents’ point of view

BLISS

Launching a product through an unapologetic TikTok campaign

RAZOR SCOOTER

The joy of riding, for the whole family

PAUL MITCHELL

Millions joined this 40th anniversary viral challenge

ALEMBIKA

Answering the call for ageless women’s fashion

MATCH HOLIDAY

Making those holiday moments less awkward…through song!

ORGANIC DOCTOR

Spiking online sales in the U.S. brand launch

BABY EINSTEIN

Making tummy time so much more fun…and musical!

ARE YOU NEXT?

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